
Lumen 7 Media is a new agency, so rather than fabricate results, we've set out three demonstration projects that show how we'd think through a real brief — from challenge to strategy to execution.
A demonstration of how Lumen 7 Media would turn a boutique hotel group's guest experience into a repeatable content engine, rather than one-off, disconnected posts.
A small hotel group has a strong in-person guest experience, but its social channels post inconsistently, with no clear voice, content pillars or connection back to direct bookings.
Define a brand voice and set of content pillars — arrival, rooms, dining, locality — built around the guest journey, with a channel plan that prioritises Instagram and TikTok over lower-value platforms.
A monthly content calendar mixing short-form video, photography and guest-story features, produced in batches and scheduled against a consistent posting cadence, with community management handling enquiries in-channel.
A designed outcome of steadier posting, a more recognisable brand voice across channels, and a clearer path from social content to direct booking enquiries — the kind of structure this engagement is built to deliver.
A demonstration of how Lumen 7 Media would build pre-launch credibility and a qualified enquiry pipeline for a residential scheme with no existing digital presence.
A residential development is approaching launch with no digital footprint, no established brand identity and no way to capture buyer interest ahead of release.
Establish a positioning and visual identity for the development, then plan a pre-launch content and paid campaign designed to build awareness and start capturing qualified enquiries before units go on sale.
A staged rollout — teaser content and landing page first, followed by a paid social and search campaign targeting relevant local and lifestyle audiences, with enquiries routed into a simple, trackable funnel.
A designed outcome of a qualified enquiry list in place ahead of launch, a credible digital presence for the scheme, and clear reporting on which channels and messages are driving genuine interest.
A demonstration of a countdown content series and conversion-led paid funnel designed to turn awareness into ticket sales.
A ticketed event needs to build momentum in the weeks before it takes place, converting early interest into actual ticket sales rather than passive follower growth.
Plan a countdown content series that builds anticipation in stages — announcement, lineup or programme reveal, final push — paired with a paid funnel built specifically around ticket conversion, not just reach.
Short-form video and graphics released on a fixed countdown schedule, supported by retargeting campaigns aimed at people who engaged with earlier content but hadn't yet bought a ticket.
A designed outcome of sustained pre-event momentum, a paid funnel measured against ticket sales rather than vanity metrics, and a repeatable structure for future events.
Start with a free Social Presence Audit, or get in touch to talk through what a strategy like this would look like for you.
REQUEST YOUR FREE AUDIT →TALK TO LUMEN 7 →